Senior Media Relations Executive

Ambitious Senior Media Relations Executive wanted to drive real impact in PR & Communications from Manchester.

Media relations has changed shape fast. Journalists want tighter pitches, faster turnarounds and genuine stories rather than press releases dressed up as news. This role sits inside an established industry leader with 250+ staff, the kind of organisation that has weathered a few news cycles and knows what a good media strategy actually looks like. You'd be joining a structured team working on large-scale campaigns for household names, not scrapping together ad hoc coverage for one client at a time.

Here's what you'll be doing

Build and maintain relationships with journalists, editors and broadcast producers across national and trade media

Write and pitch press releases, comment pieces and media statements that actually get picked up

Manage reactive media requests under time pressure, sometimes with only an hour to turn something around

Support senior colleagues on crisis communications and reputation management for major accounts

Track coverage, report on campaign results and flag what's working (and what isn't) to clients

Brief spokespeople ahead of interviews and help prepare them for tricky questions

Here are the skills you'll need

A few years' experience in media relations, journalism or a PR agency environment

Sharp writing skills. You need to be able to spot a story and drop the waffle around it

Confidence picking up the phone to a busy news desk and holding your own

Solid grasp of media monitoring tools and how to read coverage data properly

Calm under pressure. Deadlines in this trade rarely move to suit you

A genuine interest in current affairs and what's actually landing in the news that week

Key perks and benefits

Salary of £23,500 to £35,000, depending on experience

Hybrid working, with regular time in the Manchester office and flexibility to work from home

Private medical and dental insurance

Enhanced pension scheme and performance-based bonuses

A comprehensive benefits package alongside clear, structured career progression

Why pursue a career in PR & Communications?

PR & Communications keeps growing because businesses need people who can shape a narrative, not just publish one. Manchester has become one of the strongest regional hubs for this work outside London, with agencies and in-house teams competing for good talent. Progress here in Manchester is visible too. Do well as a Senior Media Relations Executive and the next step, account director or head of media, isn't far off.

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