Boots • London

Senior Beauty Specialist

About this role

Are you a passionate beauty expert, ready to lead a dynamic team and take your career to the next level? Join us as a Senior Beauty Specialist on Oxford Street.

We’re shaking up the beauty scene at Boots, and our Senior Beauty Specialists are leading the way. In this full-time role, you’ll oversee a team of six Beauty Specialists—providing coaching and support to drive sales, boost engagement, and create personalised experiences for every customer who visits our Beauty Hall. You’ll be at the heart of a vibrant, fast-paced environment, within a supportive store where everyone knows each other and the team has a real family feel.

What you’ll be doing

Reporting to the Beauty Assistant Manager, you’ll work across a range of premium beauty brands, guiding your team to offer expert, unbiased advice. You’ll help customers find products that genuinely work for them across skincare, makeup and haircare.

This is a sales-focused role, but it’s all about team success rather than individual competition. You’ll energise your team to achieve shared goals and celebrate wins together. Plus, with up to £2,000 annual product allowance*, you’ll have the opportunity to personally experience premium products.

Key responsibilities

  • Work across a range of premium and luxury brands, offering unbiased recommendations
  • Lead by example—coaching and inspiring your team to bring energy, passion and fun to everything they do
  • Drive collaboration to achieve sales targets as a team (no commission pressure here)
  • Create standout customer experiences through confident conversations and tailored recommendation
  • Bring new product and brand launches to life, building excitement across the store
  • Keep the Beauty Hall and counters well-stocked and looking their best
  • Take part in brand training, immersive learning and virtual and in-person conferences to stay ahead in the industry
  • Get involved in social content, events and campaigns

What you’ll need to have

  • A genuine passion for beauty, skincare, haircare, and helping people feel their best
  • Proven experience leading a team to success
  • A warm, confident approach when engaging with customers
  • Experience achieving sales targets and influencing others to do the same
  • Strong communication skills and the ability to understand customer needs
  • Curiosity and a proactive approach to learning new techniques and products

It would be great if you also have

  • Experience working in beauty retail or a target-driven environment
  • An interest in creating social content

Where your brilliance can take you

There are endless possibilities here at Boots. Whether you’re ready to grow into a Beauty Assistant Manager role, step into store leadership, join our talented beauty training crew or explore opportunities in our Nottingham-based Support Office, the possibilities are wide open. Wherever you want to go, we’ll support you every step of the way be brilliant with Boots and build a rewarding career you can be proud of.

Rewards designed for you

  • Quarterly product allowance totalling up to £2000 per year* (*subject to number of hours worked per week.)
  • Generous employee discount across Boots and our partner brands
  • Ongoing expert training from leading beauty brands and experts
  • Boots Retirement Savings Plan
  • Discretionary annual bonus
  • Enhanced maternity/paternity/adoption leave pay, and a gift card for those expecting or adoptin
  • Flexible benefits scheme; holiday buying, gym discounts, life assurance and more
  • 24/7 counselling and wellbeing support through TELUS Health, our Employee Assistance Programme

There’s lots more in our rewards and benefits package, MyBoosts, our way of helping you get the most out of the good stuff.

Find out more at http

//boots.jobs/rewards. Exclusions may apply; eligible roles only. Please note that any salary estimates provided on third-party sites are not endorsed by Boots and may not be accurate.

A bit about us

At Boots, we’re proud to be an equal opportunity employer, creating a place where everyone feels welcome, supported and free to be themselves. We believe that when our people feel valued and included, they thrive, so we’re committed to creating a brilliant Boots for our people so they can make a difference for our customers and colleagues every time.

What’s next?

If this sounds like the role for you, we’d love to hear from you. If you apply, our team will be in touch to let you know the outcome of your application or to arrange next steps.

Where a role is advertised as full-time, we are open to discussing part-time and job share options.

If you require additional support as part of the application and interview process, we are happy to provide reasonable adjustments to help you be at your best.

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