Iceland • Deeside CH5 2NW

Retail Reporting & Insights Analyst

About this role

As one of the Best Big Companies to Work For, we have a rich history of loving our customers and looking after our teams. We understand that success is achieved through our people, and we are searching for a committed and passionate Retail Reporting & Insights Analyst to join our growing business.

Purpose of the Role

  • Support both Retail and Digital Transformation teams with clear, accurate data and insights
  • Turn data into simple, actionable reports that improve store performance and online growth
  • Own and continuously improve the retail reporting suite to ensure it is reliable, relevant, and easy to use

Key Responsibilities

Data analysis & insight

  • Analyse retail and digital data to identify trends, risks, and opportunities
  • Translate data into clear, practical insights for Transformation teams
  • Support decision-making with fact-based recommendations

Reporting

  • Own, produce, and maintain the retail reporting suite (daily/weekly/monthly)
  • Ensure all reports are accurate, timely, and easy to understand
  • Continuously improve reports to keep them relevant and aligned to business needs

Business support

  • Work closely with Retail and Digital Transformation teams on key initiatives and projects
  • Provide analysis to support trials, pilots, and new ways of working
  • Help track performance of key programmes / projects

Data accuracy & governance

  • Improve the quality and consistency of data used across reports
  • Investigate discrepancies and work with teams to resolve root causes
  • Support better discipline around data input and reporting standards

Continuous improvement

  • Look for ways to simplify reporting and reduce manual effort
  • Introduce new metrics or dashboards where they add value
  • Stay close to store and digital team feedback to evolve reporting

What Good Looks Like

  • Reports are trusted, accurate, and used regularly by Retail & Digital teams
  • Insights clearly highlight what is happening and what we should do about it
  • Data issues are quickly identified and resolved
  • Reporting is simple, consistent, and aligned across teams

Skills & Experience

  • Strong analytical skills with the ability to interpret data and spot trends
  • Experience working with Excel (essential) and reporting tools (e.g. Power BI or similar)
  • Ability to present data in a simple, clear way (no jargon)
  • Good attention to detail and a focus on accuracy
  • Comfortable working with multiple stakeholders across Retail and Digital

Personal Attributes

  • Curious – asks why and digs into the detail
  • Practical – focuses on insights that drive action, not just numbers
  • Collaborative – works well with both store-facing and central teams
  • Proactive – spots issues early and suggests improvements

What to expect from us

  • 25 days holiday, plus 8 days bank holiday
  • 15% store discount, 30% club individual restaurant discount
  • Discounted gym membership
  • Charity fundraising events
  • Educational sponsorship
  • Enhanced maternity/paternity leave
  • Long service awards
  • Reward & recognition

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