Flooring store Assistant Manager

Job Description – Store Assistant Manager

Location

Chingford

Reports to

Store Manager

Brand

Flooring 4 Less

Overview

We have an exciting opportunity for an experienced and motivated Store Assistant Manager to join the Flooring 4 Less family — one of the UK’s most trusted names in quality flooring and carpets.

If you’re passionate about people, sales, and customer experience — and have a background in carpet and hard flooring sales — this could be the perfect step in your career. At Flooring 4 Less, we pride ourselves on offering unbeatable value, expert advice, and an exceptional in-store experience.

You’ll lead by example, inspire your team, and ensure that every customer leaves delighted with both their flooring and their service experience.

The Role

As a Store Assistant Manager, you will be responsible for the leadership, development, and performance of your store team. You’ll drive sales, maintain high operational standards, and ensure that customer satisfaction remains at the heart of everything we do.

You’ll have the autonomy to run your store effectively — from managing stock and staffing levels to achieving ambitious sales targets — all while fostering a positive and high-performing team culture.

Key Responsibilities

Leadership & Team Management

Lead, motivate, and develop your team to deliver exceptional customer service and achieve sales targets.

Recruit, train, and support colleagues to uphold Flooring 4 Less values and standards.

Conduct regular performance reviews, providing feedback and coaching to help your team reach their full potential.

Manage rotas, timesheets, and staffing levels in line with business needs.

Champion a positive workplace culture that promotes teamwork, accountability, and enthusiasm.

Sales & Customer Experience

Drive sales performance through effective leadership, motivation, and coaching.

Deliver a consistent, high-quality customer journey from initial consultation to installation.

Ensure all customer leads and enquiries are followed up promptly and professionally.

Resolve customer queries and complaints swiftly, maintaining Flooring 4 Less’s reputation for quality and care.

Achieve and exceed store and personal sales targets through strong product knowledge and service excellence.

Store Operations

Oversee daily store operations to maintain efficiency and compliance with company policies.

Ensure the store is well-presented, safe, and welcoming at all times.

Manage stock levels, deliveries, and product displays to optimise sales.

Maintain accurate employee and sales records.

Build relationships with local suppliers, contractors, and the wider community to promote the Flooring 4 Less brand.

Product Knowledge

Demonstrate detailed understanding of all carpet, laminate, vinyl, and hard flooring products.

Confidently measure, calculate, and convert dimensions in both imperial and metric units for quotes and orders.

Advise customers on product suitability, installation requirements, and aftercare.

About You

Proven experience in retail management, ideally within the flooring, carpet, or home improvement industry.

Strong sales background with a focus on customer satisfaction and retention.

Excellent leadership and communication skills with the ability to inspire a team.

Strong numeracy and IT skills, with accuracy in measurement conversions and quotations.

Highly organised, commercially aware, and motivated to achieve results.

Professional, approachable, and passionate about people and interiors.

The Package

Competitive salary with performance-based bonuses.

Staff discount on all Flooring 4 Less products.

Company pension scheme.

Employee perks and rewards platform (discounts, cashback, and offers).

Life assurance and enhanced family leave.

Opportunities for professional development and career progression.

How to Apply

If you’re ready to lead, inspire, and grow with one of the most dynamic flooring retailers in the UK, we’d love to hear from you.

Send CV to gk@f4less.co.uk

Apply today and start your journey with Flooring 4 Less — where great floors and great people come together.